How To Grow A Facebook Group — Kickstarting Your Personal Brand With A Facebook Group | TBS #242

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One of my followers recently asked for some advice regarding growing a Facebook group. So let me share with you a simple step-by-step process to grow a Facebook group from scratch.

1) Look for pages and groups in your niche

Use Facebook’s search field to look up groups and Facebook pages in your industry. Facebook will show you a list of people who are in the group and people who like the fan page.

Make sure the groups and pages you research are relevant.

2) Send out 10-20 friend requests per day

Start sending out daily friend requests to the people in these groups and wait for them to accept your request. Not all of them will add you as friend, but a lot of them will do.

Once someone adds you, send them a private message. Don’t try to sell anything and kill your “agenda”. Just have a casual chat and tell them you saw them in group XYZ, and that you are looking to connect with like minded people.

Make the conversation all about them and keep it low-key.

Talk about the shared interest and things related to your niche.

3) Start adding people with “common friends”

Once you’ve sent out a few hundred friend requests and have a bunch of new Facebook friends, Facebook will then start suggesting you people with common friends. Make sure you keep adding a few people from this list every single day.

People with a lot of common friends are likely interested in the same stuff and have a connection to the industry or niche you’re targeting. Keep adding 10-20 people a day.

Because you have friends in common, they are more likely to accept your friend request so things are in your favour now.

4) Add your new friends to your Facebook group

Once you have grown a few hundred new Facebook friends, and you’ve warmed them up by briefly chatting with them and creating some context, add them to your Facebook group.

Facebook groups allow you to add people on your friend’s list.

Since you’ve warmed them up they are more likely to stay in the group and be interested in what you have to share in it.

That’s it, those are my 4 simple steps 🙂

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