How To Become A Guru — Building Your Personal Brand As Expert & Trainer | TBS #091

Podcast

If you want to position yourself as an expert, trainer or “guru” on the Internet, I highly recommend using YouTube as platform.

It’s one of the easiest ways to build a personal brand.

Post weekly videos, do some basic YouTube SEO, engage with all your followers, post your videos on Facebook and engage with people there and at some point switch to posting daily videos.

Keep your content relevant and always evolving. Communicate with your audience for ideas.

While you’re doing all of this content marketing, I’d suggest building your email list by giving away a free training or report.

Then continue posting great tips to your email subscribers.

And rotate different product launches throughout the year, open the cart for 5-7 days and launch your online training or program and then close the cart and go back to just posting awesome content. Wash, rinse and repeat this process while growing your list and income.

This is the basic cycle and mindset you should have.

Keep showing up and always bring immense value, and you’ll see your loyal followers increase.

That’s what all the so called Internet marketing “gurus” do.

And anyone can start doing this, it’s not that hard.

This is the big picture. You should apply this already proven techniques to leverage and make your business grow. You don’t need to reinvent the wheel. Do what’s working for others and adapt it to your own content.

Implement this as soon as possible.

Keep your eyes on the horizon. Your first Youtube videos may not have a big audience, but your subscribers will start growing.

Youtube tends to grow exponential rather than linear.

Stay patient and hustle hard. 😉

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