Author: Till Boadella

There’s a great tool called UpViral.com that you can use to create and run viral contests. I’ve used the tool for a product launch last year and we built a launch list of around 10,000 email subscribers total. A big part of the traffic and emails we got came from viral sharing. Here’s what we … Continued

The reason why I’m able to consistently run cheap Facebook ads (low CPC) is because I always streamline everything. In direct-response advertising three things matter: 1) The offer 2) The message 3) The audience The more you can align these three elements in your advertising, the more engagement you will get, the more viral shares … Continued

Getting in touch with influencers is actually really easy once you have the balls and a strategic plan of action to start making moves. So here’s how to reach influencers. You just have to stop thinking that influencers are somehow cut from a different cloth, man up and reach out to them. It doesn’t mean … Continued

One of the easiest ways to convert cold traffic into buyers is by using tripwire offers. Trip wires are irresistible low-ticket, low-friction entry offers that offer a tremendous amount of value at a huge discount. Free plus shipping is a typical trip wire offer. See, the first sale is always the most difficult. Once I’ve … Continued

I’ve received a question from Islam and he asked me if I could give some tips about Amazon Kindle Direct Publishing (KDP). I have a few friends who are making passive income with Amazon KDP. They would publish their own kindle books and optimize everything for certain keywords. What they did was they used the … Continued

When you reach a certain level of success in business you need to start to bring other people on board to do some of the tasks. You shouldn’t, handle everything yourself. The beauty of bringing people with you is that you’ll have more time to focus on what you are better. That’s why is so … Continued

I recently got a question from Steven Fernandes who is moving to Australia in a few months and is looking for ways to optimize his work environment and network with other like-minded people. Here’s what I told him: 1) Go to a co-working space: It’s awesome to meet like-minded people, find entrepreneur friends and meet … Continued

William Thomson said: what gets measured gets managed. And so if you’re not measuring your advertising metrics you’re probably a poor quality marketeer. Tracking and measuring your results is probably the most important prerequisite of all successful direct marketing and online sales. When you’re building your Shopify store it’s no different. You need to know … Continued

Don’t spend money on Facebook ads unless you know exactly what you’re doing: You need to know your metrics, how much you can spend on a conversion and your conversion rate first. Blowing up money on Facebook ads is one of the most common advertising mistakes people make online. A lot of people get seduced … Continued